Latest : They are now claiming sex does not sell – this oldie but goldie case study proves them wrong | TheMarketingblog
Wednesday was a dark day in advertising. In agencies around the globe, creative teams binned reams of campaign ideas in teary-eyed dismay. Got to get rid of
http://www.themarketingblog.co.uk/2015/07/latest-they-are-now-claiming-sex-does-not-sell-this-oldie-but-goldie-case-study-proves-them-wrong/
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