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Showing posts from January, 2016

B2B Marketers : Get your own bespoke newsletter for your business – only £95 per weekly issue / £135 per month until end of February

Q Are you getting your message out there in the right way. A. I can dramatically add to your results by creating a top quality bespoke newsletter for you A monthly / weekly newsletter means you are keeping your business in front of thousands of existing and potential clients. You can also be feeding your [more ]
http://bit.ly/1VyMv5h

B2B Marketers : Get a top quality bespoke newsletter for your business – only £95 per weekly issue / £155 per month

The full story on your new bespoke newsletter Q Are you getting your message out there in the right way. A. I can add to your results by creating a bespoke newsletter for you A monthly / weekly newsletter allows you to keep your business in front of thousands of existing and potential clients. You [more ]
http://bit.ly/1VyMv5h

Sir Terry Wogan dead: Veteran BBC broadcaster dies aged 77 of cancer

Terry Wogan dead: Veteran BBC broadcaster dies aged 77 of cancer on @independent https://t.co/6wHaMlFEJR pic.twitter.com/ek3xnYi1aQ Will Corry (@slievemore) January 31, 2016
http://bit.ly/1PNbGD5

Double Discount : Save up to £500 on Super Early Bird Rates until February 2nd + use theMarketingblog extra 15% savings code

SMX London May 2016 .. Super Early Bird Rates available until February 2nd save up to £500 – register today! SMX London delivers all of the search engine marketing topics and trends you need to know to stay ahead of the curve whether you’re an SEM expert or just getting started. Big Extra Bonus [more ]
http://bit.ly/1SjzDlY

Research : TheMarketingblog was named as one of the Top 25 UK Blogs by @NinjaOutreach

What Are The Top UK Blogs On The Internet? The research team write .. Our primary source for finding UK blogs comes from our tool, Ninja Outreach. We can put in UK blogs as a keyword and find thousands of results. We sorted these results by domain authority to find the top ranking ones. Following that, we individually [more ]
http://bit.ly/1QOYKLD

Laughter Spot : 16 fashion tips for men from the ladies

Here are some fashion do’s and don’ts from the opposite sex.
http://bit.ly/20dIYjA

“They may be playing games on paying their UK tax bill but their customer service is top of the pile”

They may be playing games on paying their UK tax bill but customer service is top of the pile  On customer service Amazon heads a new list with a score of 86,66 John Lewis has lost its crown as best British company for customer service and has toppled out of the top three for the first [more ]
http://bit.ly/1SPqQYI

Exclusive : How you can transform any touchscreen into a Giant Smartphone … Mark Jones at Giant iTab

Big news from Mark Jones at Giant iTab . He writes we are launching our new iTab core, an android Pc which transforms any Touchscreen into a Giant Smartphone (Giant iTab). This can now be supplied as a Plug and Play solution for resellers and end-users to purchase and sell this out of the box solution [more ]
http://bit.ly/1PowzCk

“They may be playing games on paying their UK tax bill but customer service is top of the pile”

They may be playing games on paying their UK tax bill but customer service is top of the pile  On customer service Amazon heads a new list with a score of 86,66 John Lewis has lost its crown as best British company for customer service and has toppled out of the top three for the first [more ]
http://bit.ly/1SPqQYI

Mistargeted direct mail costs UK companies £1 Billion each year

The Software Bureau launches Lean DM: a new approach to direct mail New research reveals that mistargeted direct mail is costing UK businesses almost a billion pounds (£965,800,000) each year, comprising £772,800,000 of unrealised revenue and £192,000,000.  production costs. The findings by leading data quality and hygiene specialist, The Software Bureau, come in the wake [more ]
http://bit.ly/1NFrDTW

Tesco Free From range starts 2016 with new look and feel developed by Coley Porter Bell

Leading brand agency overhauls design for growing ‘Free From’ range. Award-winning branding agency, Coley Porter Bell, has revamped the look and feel of the Tesco ‘Free From’ range. The work is set to roll out next week and aims to modernise the brand. Coley Porter Bell was tasked to create a design that communicates the [more ]
http://bit.ly/1NFrDDI

DS Automobiles Announce Exclusive Partnership With Sky Arts

Sky Arts is aimed squarely at individuals who wish to enrich their cultural lives, by shining a spotlight on the best in art, culture and music. Featuring programmes that cover a range of creative endeavours, subjects range from documentaries on current and classical artists, its own Portrait Artist of the year competition, in-depth analysis of [more ]
http://bit.ly/1NFrDDG

“Pub sign offering ‘to nail children to the table’ goes viral” – oldie but goldie

The Black Lion pub in Leighton Buzzard has got into hot water after putting up a sign that said staff would nail children who are running around to the table. What do you think? Is it offensive or is it just a bit of fun? Is it a blunder by the pub? Some have said the [more ]
http://bit.ly/1Kejyen

Getting started with Forex Trading

Foreign exchange and the benefits it brings to investors has long been the talk of the town. Sometimes, people, who pay heed to the talk, want to take their first steps into Forex trading but are unaware of where to start. This article gives a short guide on how you can get started with Forex [more ]
http://bit.ly/1ROXQzX

NewVoiceMedia secures $30m investment to accelerate rapid international expansion and innovation

NewVoiceMedia, a leading global provider of cloud technology which helps businesses sell more, serve better and grow faster, has secured $30m in a new round of funding. New investor BGF Ventures joined existing investors Bessemer Venture Partners (BVP), Eden Ventures, Highland Capital Partners Europe, Salesforce Ventures and Technology Crossover Ventures (TCV). The new investment will [more ]
http://bit.ly/1ROXPMp

LSM explains how marketing qualifications can help students to engage with ‘Generation Z’

The latest blog post by London School of Marketing discusses new online communication methods, and in particular, how to reach out to the teen demographic, often referred to as Generation Z. Among these new methods of communication are emojis. The Japanese word ‘emoji’ is a composite of ‘picture’ (e) and ‘character’ (moji). According to the [more ]
http://bit.ly/1QujaI0

New : All the retail articles that have appeared in theMarketingblog over the last six months

New : Retail articles in theMarketingblog over the last six months https://t.co/80TCZQLHiA pic.twitter.com/gElSc3iIi3 — Will Corry (@slievemore) January 28, 2016
http://bit.ly/1Qujczs

Want to be less awkward around your boss? Try these 11 tips

Want to Be Less Awkward Around Your Boss? Try These 11 Tips by @CarlyStec on @HubSpot https://t.co/zBZ5tDHjyw pic.twitter.com/7aOBDYtPWw Will Corry (@slievemore) January 28, 2016
http://bit.ly/1ZUCUah

Tesco Blunders : How far wrong can you go with designing a birthday card?

Tesco is set to phase out birthday card after receiving customer complaint http://dailym.ai/1JH1IAD Offending card says: Remember, inner beauty won t get you free drinks! Woman said supermarket was living in dark ages and called it moronic She said: I really expected more before retailer agreed to remove the card Tesco removes sexist birthday card from shelves [more ]
http://bit.ly/1Tp525q

Lightweight and cost effective. Just one photo makes a stunning replica … StackaWraps

Lightweight and cost effective. Just one photo makes a stunning #3D replica. https://t.co/GV1xJE5euh #marketingprofs pic.twitter.com/ttxZMwCSLZ StackaWraps (@StackaWraps) January 27, 2016
http://bit.ly/1Tp53Gq

Laughter Spot : A politician dies and has to spend one day in hell. This is priceless

Great Laughter Spot
http://bit.ly/1VtG7w6

“Danny’s amazing proposal on The London Eye makes us cry (happy) tears”

Valentine s Day is approaching my friends and there is no where more romantic then proposing on Coca-Cola London Eye, the most beautiful and iconic venue in London. Watch this gorgeous video. You can even marry the love on your life on The London Eye. They can make your dreams come true. Romantic marriage proposal on [more ]
http://bit.ly/1TokUFl

Simon’s Story

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http://bit.ly/1NBrUHy

Video : The Conjuring 2: This Enfield Poltergeist trailer is so very chilling, and so very British

The Conjuring 2: The Enfield Poltergeist In this sequel directed by James Wan and written by sibling screenwriters Chad and Carey Hayes, comes the next true story from the case files of Lorraine (Vera Farmiga) and Ed Warren (Patrick Wilson). They travel to north London to investigate one of the U.K. s most terrifying paranormal occurrences. [more ]
http://bit.ly/1PEnNlI

Movers and Groovers : Organic, formerly The Organic Agency, has announced the appointment of joint MD’s – Libby Mayo and Sarah Znideric

Performance marketing and content agency Organic promotes Libby Mayo and Sarah Znideric to joint MD roles Organic, formerly The Organic Agency, today announced the appointment of joint managing directors Libby Mayo and Sarah Znideric as it pushes for strong growth in 2016. With offices in Covent Garden and Exeter, Organic views the appointments as a [more ]
http://bit.ly/1PEnNlC

Retailers and Brand Owners : Do you truly understand the drivers and barriers behind your sales figures?

You may feel you know your customers inside out, but do you truly understand the drivers and barriers behind the sales figures? The rise of digital has created an increasingly dynamic path to purchase. Today’s shoppers are diverted by the opportunity to shop anywhere, any time and on any device. Retailers and brand owners need [more ]
http://bit.ly/1PDXGLA

Justin Bieber and stars strip for Calvin Klein

Justin Bieber and stars strip for Calvin Klein
http://bit.ly/1UpRBk1

The Mobile Engagement Loop “A new take on the marketing”

The traditional marketing funnel has become the accepted approach when considering customer acquisition and conversion efforts. But this approach doesn’t reflect the reality of brands who want to continually engage with their customers. The mobile engagement loop is a new approach brands can take to view their customer relationships, as it challenges marketers to think [more ]
http://bit.ly/1PRZACz

How Fray Bentos rekindled latent affections and created a role for the brand with a younger audience

The Baxters food brand Fray Bentos is launching a series of idents for its sponsorship of ITV4 based around the theme of compulsive viewing. The idents feature the brand’s range of famous meals and are part of a new strategy devised by the agency to re-establish the iconic brand at the heart of UK culture. [more ]
http://bit.ly/1PRZACw

The Top 10 Men's Shoes From Paris Fashion Week Fall 2016

The Top 10 Men s Shoes From Paris Fashion Week Fall 2016 on @Footwearnews https://t.co/G8lpOdEJYH pic.twitter.com/MRbUfSEHBP Will Corry (@slievemore) January 26, 2016
http://bit.ly/1JBuz9k

NewVoiceMedia’s cloud technology bulks-up Six Pack Shortcuts’ outbound sales

NewVoiceMedia, a leading global provider of cloud technology, which helps businesses sell more, serve better and grow faster, today announced a new two-year contract with Six Pack Shortcuts, a provider of specialised training systems designed to enhance muscle building, encourage fat loss and improve overall fitness. Since deployment of NewVoiceMedia’s ContactWorld for Sales solution a [more ]
http://bit.ly/1JBuyT2

Boohoo appoints Summit to lead its paid search strategy across three continents

Online retailing specialist, Summit, has been appointed to reshape the PPC activity of pure-play fashion giant, Boohoo, in the UK, Ireland, US and Australia following a competitive pitch. The team will look to revitalise Boohoo’s paid search strategy, with a focus on traffic growth, new customer acquisition, efficiency and optimisation. The work will target fashion [more ]
http://bit.ly/1JBlbCL

8 tips when choosing a web hosting company

It can be too easy to overlook the importance of a good, reliable web hosting company for your business website not least because it s often only when your website s host makes a mistake that their influence can even be not. However, unreliable hosting can compromise your company s reputation and, as a result, overall success. [more ]
http://bit.ly/1K8bnAe

Videology have announced an industry-first in viewable campaign delivery

Videology have announced an industry-first in viewable campaign delivery. Videology’s Platform will allow users to transact on viewability as a currency, defined as viewable CPM (vCPM). Within the platform, clients will be able to plan, buy and execute against a guaranteed price for a guaranteed number of viewable impressions as measured by 3rd party vendors [more ]
http://bit.ly/1JAPcm6

Top 10 trends in affiliate marketing for 2016

Sky invests in DataXu

Sky PLC (“Sky”) today announces that it has invested $10 million in DataXu, a leading provider of programmatic marketing analytics, data management and media activation software. The investment is the latest example of Sky taking equity shares in innovative companies, bringing new ideas, insight and services into Sky’s business. Based in Boston, Massachusetts, DataXu partners [more ]
http://bit.ly/200KWne

“3 articles : Know what to expect during pregnancy – Talk to Mums”

http://talktomums.co.uk/ [View the story "3 articles : Know what to expect during pregnancy - Talk to Mums" on Storify]
http://bit.ly/1PyOisG

The ‘once again’ very social Hospitality & Catering News

As regular readers will know we occasionally post news from and feature the B2B website Hospitality & Catering News, last year for example we were particularly impressed with their ‘Social Media Crusade’. We follow Hospitality & Catering News on Twitter and Facebook and today saw that both have been ‘taken over’ by Electrolux Professional with [more ]
http://bit.ly/1Tk5CRW

Sainsbury’s Entertainment on Demand Relaunches Music Site

Sainsbury’s Entertainment Music relaunches with over 20 million tracks and 2.5 million albums Customers can use Nectar points to instantly buy music for first time Revamped site now optimised for mobile Unveiled today, Sainsbury’s Entertainment on Demand’s new-look music site offers customers more music choice than ever before, with over 20 million tracks and 2.5million [more ]
http://bit.ly/1WKjFjz

Movers and Groovers : Future Thinking announce Claudia Strauss as new UK Managing Director

“Challenge” agency Future Thinking has appointed Claudia Strauss as their UK Managing Director. Claudia’s appointment coincides with the news that Richard Barton (Group MD) and Charlotte Butterworth (Qualitative MD) are to leave Future Thinking to pursue other opportunities. Claudia initially joined Future Thinking in May 2014 from Burton’s Biscuits Company as Managing Director of FMCG [more ]
http://bit.ly/1lJQfVk

5 e-commerce best practices to stand out in a saturated market – eSeller

Five e-commerce best practices to stand out in a saturated market https://t.co/hWUXL21MyB … via @eSeller_Net pic.twitter.com/PKxWEBC5oF Will Corry (@slievemore) January 25, 2016
http://bit.ly/1lJHcnl

Twitter Moments: Weather fears, Calais anger and IVF hope – Monday's newspapers

Twitter Moments: Weather fears, Calais anger and IVF hope Monday s newspapers https://t.co/U3dlT5iqRV pic.twitter.com/7WA8IGxYcr Will Corry (@slievemore) January 25, 2016
http://bit.ly/1lJkqMa

Events : Content, Keyword Research & The Art Of Audience Engagement .. SMX London 2016

Content, Keyword Research & The Art Of Audience Engagement .. SMX London 2016 https://t.co/coSQWpjZ9M pic.twitter.com/iokZxw3apA Will Corry (@slievemore) January 24, 2016
http://bit.ly/1NtE6Ku

Kilroy was here : Skiddle, LSO St Luke’s, Moving Venue, Affiliate Window

The early bird Historic Old Street venue LSO St Luke’s is pleased to announce a third collaboration with award-winning caterer, Moving Venue by Smart, to deliver exclusive Christmas party packages in December 2016. Guests will be treated to a unique Christmas menu, either a formal dinner or Moving Venue’s signature canapés and bowl food, in [more ]
http://bit.ly/1PvxzAh

Neutrogena magazine ad lets you wipe the lipstick right off this actress’s face

Neutrogena Magazine Ad Lets You Wipe the Lipstick Right Off This Actress s Face https://t.co/9qr7cj03Rp Will Corry (@slievemore) January 24, 2016
http://bit.ly/23luhtI

SMX London : How to stay ahead of the curve – whether you’re an SEM expert or just getting started

SMX London delivers all of the search engine marketing topics and trends you need to know to stay ahead of the curve whether you’re an SEM expert or just getting started. Super Early Bird Rates available until February 2nd save up to £500 – register today! A Marketingblog Exclusive. Get an extra huge 15% [more ]
http://bit.ly/1K4zyiP

Laughter Spot : “Dan spotted the most beautiful woman he had ever seen”

Dan was a single guy living at home with his father and working in the family business. When he found out that he was going to inherit a fortune from his dying father, he decided he needed to find a wife with whom to share his wealth. One day, at the gym, Dan spotted the [more ]
http://bit.ly/1PLQur4

10 key areas of research that can be used to help deliver brand success – Future Thinking

Future Thinking write Our aim is to help clients get closer to understanding consumer decision-making and predict what drives choice, behaviour and brand preference. Our Quantum Lab team spend time looking at new innovations in technology and scientific thinking, to find better ways to develop research solutions. We’ve highlighted 10 key areas of research that [more ]
http://bit.ly/1PLQvet

Digital events : Want to speak at SMX London in May? Here’s how

Want To Speak At SMX London? Here’s How https://t.co/fuQPTB0Jqa via @sengineland Will Corry (@slievemore) January 23, 2016
http://bit.ly/1SaRzx8

Want to speak at SMX London May 18–19, 2016? Here’s how

The agenda for our upcoming SMX London show is live, and we’ve opened up our “speaking pitch” form for select sessions for the show, which will take place May 18–19, 2016. To increase the odds of being selected, be sure to have read the agenda. Understand what the sessions are about. Ensure that your pitch is [more ]
http://bit.ly/1lEGKGK

Digital Events : Rohit Bhargava will open The Digital Marketing Forum .. March 17, 2016

Events : The Digital Marketing Forum All the details March 17th 2016 https://t.co/NhUDrPB9O6 pic.twitter.com/drm11klft0 — Will Corry (@slievemore) January 23, 2016 Opening Address Rohit Bhargava Thinking differently & predicting the future – 5 key digital trends for 2016. We are delighted to announce that Rohit Bhargava will open The Digital Marketing Forum 2016. [more ]
http://bit.ly/1SCVUuB

Laughter Spot : “This parrot says some pretty vulgar stuff”

A woman went to a pet shop and immediately spotted a large, beautiful parrot with a sign on the cage that said £50.00. Why so little? she asked the pet store owner. The owner looked at her and said, Look, I should tell you first that this bird used to live in a house of [more ]
http://bit.ly/1Qq8Jah

You have ‘sweated’ over your new website and it finally has seen the light of day .. get it featured here

Fresh UK Websites plus pointers on website design etc. var scitOpt = { nbPostPerPage: 8 };
http://bit.ly/1Qq8LyJ

Has the one armed bandit lost his pulling power?

The slot machine has been around for over 120 years now. They’ve developed numerous nicknames. Become a staple in bars, pubs, and of course casino floors. Las Vegas is awash with around 200,000 of the things, the sound of jingling and coins dropping echoing through the likes of the MGM Grand and Bellagio. But are [more ]
http://bit.ly/1RYuvDE

Research : “Indications are that consumers are looking to reduce their alcohol intake” Claudia Strauss, Future Thinking

Guidelines issued by the Government on Friday 8th January 2016 state that men and women should consume no more than 14 units of alcohol per week. The guideline also state that people should have alcohol free days each week and avoid heavy drinking sessions. The announcement reflects new medical advice highlighting links between alcohol and [more ]
http://bit.ly/1ZGBujn

High Street Fashion Ignores £9bn opportunity from Shopper’s Research Habits

Research by Pragma Consulting, uncovering the shopping habits of women across the UK, has revealed retailers are missing out on an annual spend worth £9bn through not engaging with shoppers who are increasingly researching fashion choices before purchasing. Pragma surveyed 2,000 female shoppers and found online and mobile sources are increasingly important during the research [more ]
http://bit.ly/1S90Yp3

Don’t Blame China for UK Steel’s Demise

Colin Sanders, Graydon UK s Head of Operations, investigates the myths and realities behind the UK Steel Industry The steel sector in the UK has made for sensational headlines in recent months. On top of the existing troubles at Tata, SSI and Caparo, we now learn that Tata is to lay off a further 1.050 people, [more ]
http://bit.ly/1lBsWgr

The Rise in Whining and Dining

Zapper’s pioneering CRM platform reaches 55,000 diner rate and reviews in first 3 months – over 90% are positive! Venues in the hospitality industry are beginning to understand the speed, simplicity and advantages of switching to mobile payments. Zapper, the fast growing global data insights solution, enabled by mobile payment, now offers venues the ability [more ]
http://bit.ly/1nzJRBm

1 in 4 Brits to take a ‘digital detox’ in 2016

A quarter of Brits (25%) are planning to spend less time using social media or digital devices in 2016, with information overload and rising stress levels to blame, according to Greenlight research 20th January 2016, London, UK – One in four (25%) Brits are planning to reduce their use of social media and digital devices, [more ]
http://bit.ly/1lydth7

People in technology ask their parents: “What do you think I do at work?”

Ocado Technology has kickstarted a new recruitment drive to employ many more hardware and software engineers with a humorous video where parents are asked what their children do at work. Video sees nine parents of Ocado Technology employees try to describe technical jobs like ‘simulation algorithm development’ and ‘spoke software management’ The recruitment drive comes [more ]
http://bit.ly/1lydth5

Conversion Rate Optimization Event : Buy now and get your exclusive 40% discount for the Conversion World Conference

Exclusive Marketingblog  40 % discount code for the Conversion World Conference:..Use .. CROmarketingblog Buy now and get your 40% discount
http://bit.ly/1QnknCP

Media alert: Thomson set to brighten up Blue Monday

£10,000 of holiday vouchers up for grabs Customers can also save £60 per person on their booking Leading holiday brand Thomson will be helping people to discover their smile on ‘Blue Monday’ (18th January 2016) by giving away five holiday vouchers worth £2,000 each. On Blue Monday, which is traditionally the gloomiest day of the [more ]
http://bit.ly/1QnknCF

Moovers & Groovers: Amaze One, appoints Paul Kennedy as data strategy director

Paul, the former Head of Consulting at Callcredit Information Group, will lead data strategy for Amaze One with input into Occam, the St Ives sister company. His role will include sourcing, designing and packaging of innovative new data propositions – and new revenue streams – for clients. “Paul’s skills and experience make him a natural [more ]
http://bit.ly/1QnkpKI

TransgressiveX reimagines insight sector with launch of proprietary measurement and optimisation service, The Brand eXchange Power Survey

New brand measurement and optimisation agency, TransgressiveX (TX) continues its market shake-up by this week introducing The Brand eXchange Power Survey. After three years of testing, development and working with key clients, TX is launching it to the open market. It is a radical and progressive proprietary measurement and optimisation tool, delivering forensic brand guidance [more ]
http://bit.ly/1Qnkpuo

Brightpearl Raises $11 Million to Accelerate Growth of US Business

Press release – Brightpearl, the leading multichannel retail management platform, today announced it has raised $11 million in its latest round of financing, with funding from venture investors including Eden Ventures, MMC Ventures, and Notion Capital, supplemented by a loan from Silicon Valley Bank and Columbia Lake Partners. This brings the total funding raised to [more ]
http://bit.ly/1Qnkpuk

Time Inc. UK Launches List for Life

A new career-orientated content proposition for a millennial audience New advertising opportunities for commercial partners Time Inc. UK today launches listforlife.net, a new source of inspiration and practical career advice for 18-34 year-olds, guiding them towards careers and vocations they love. A team of talented millennials aspiring to break into journalism and media write for [more ]
http://bit.ly/1Qnkpue

New Balance appoints ZAK to launch 2016 global lifestyle campaign “numbers speak louder than words”

First global creative platform for New Balance Lifestyle gives true meaning to the brand’s ‘Always in Beta’ proposition New Balance Athletics, Inc. announces the launch of the first global New Balance Lifestyle creative platform, ‘numbers speak louder than words,’ which coincides with the brands Q1 global sneaker launches. Created in partnership with independent creative agency [more ]
http://bit.ly/1Qnkpub

The Open Brings £140 Million Benefit to Scotland

Independent assessment shows ‘St Andrews effect’ increased visitor numbers. The 2015 Open Championship in St Andrews delivered £140 million of economic benefit to Scotland the largest amount ever achieved by a golf event in the United Kingdom or Ireland, according to an independent economic impact assessment. The study, commissioned by the R&A, shows spending [more ]
http://bit.ly/1Qnknm4

Great Little Trading Co (GLTC) set for big things with Clareville

Following an exciting pitch, Great Little Trading Co has appointed Clareville to handle its PR in the UK.  GLTC designs and sells an award-winning range of high quality, innovative children’s furniture and accessories, smart storage and essential toys, inspiring parents to create happy family homes. With more than twenty years’ experience, Great Little Trading Co [more ]
http://bit.ly/1Qnknm2

Grey Pound offers huge potential for retailers, according to Fits.me study

The ‘grey market’ (traditionally defined as consumers aged 50+) has tremendous potential to turn retail growth prospects around in 2016, according to new research from garment fit specialist Fits.me. Bucking longstanding stereotypes about this market, in a recent national survey of the UK’s clothes shoppers, Fits.me discovered that over a third (35%) of shoppers over [more ]
http://bit.ly/1Qnkn5M

Hungryhouse celebrates the real meaning of takeaway in new TVC

Chats over Chow Mein: Brand owns the moment of sharing takeaway with friends in new TV spot YouTube link to new advert: click here hungryhouse.co.uk has today launched the second installment of its winning Tap & Taste TV campaign, owning the real meaning of takeaway and sticking to their brand direction with the continued focus on [more ]
http://bit.ly/1QhoPTv

Yesterday in Parliament: eBay, Amazon, VAT and overseas sellers

On Thursday, a small group of MPs discussed the issue of overseas sellers selling on online marketplaces and not paying VAT so they gain a competitive advantage over compliant sellers on marketplaces like eBay and Amazon. Chris Heaton-Harris, the MP for Daventry, convened the discussion which was also attended by Treasury David Gauke. It was [more ]
http://bit.ly/1QhoPTt

Short Video : The world famous golf courses of Northern Ireland

Video : Northern Ireland TV Spot, Made for Golf https://t.co/uKj5gq8w2E pic.twitter.com/A54pOUl0mz Will Corry (@slievemore) January 17, 2016
http://bit.ly/1JapbtA

Q: Who is the hot girl in the Sleep Number IQ bed commercial?

Take the Roar Out of Snore Q: Who is the hot girl in the Sleep Number IQ bed commercial? https://t.co/PuLpV5PI1Q pic.twitter.com/fLSDFvQ1v3 Will Corry (@slievemore) January 17, 2016
http://bit.ly/1PjpKgW

London has fallen TV movie trailer

London Has Fallen TV Movie Trailer https://t.co/gHxwc11P4N pic.twitter.com/ixe6t5pFqy Will Corry (@slievemore) January 17, 2016
http://bit.ly/1PjpMWc

New : 8 very fresh UK exhibitions, conferences, venues, destinations, services articles, stories, case studies

TheMarketingblog s   Fresh Guide to UK Exhibitions, Conferences, Venues, Destinations and Services Your Fresh Guide to UK Exhibitions, Conferences, Venues, Destinations and Services //
http://bit.ly/1n9isGE

Oops … Nigella looks like a waxwork

Is Typhoo’s Nigella the real thing or a waxwork? https://t.co/k8AjPjxvZi pic.twitter.com/e1E9UheSqX Will Corry (@slievemore) January 16, 2016
http://bit.ly/1n9isGA

SMX London May 2016 – Get an extra 15% discount – your special code is WEBMARKETINGBLOGSMX

Super Early Bird Rates available until February 2nd save up to £500 – register today! A Marketingblog Exclusive. Get an extra huge 15% discount – use this special code WEBMARKETINGBLOGSMX
http://bit.ly/1OUYbyC

Tech Events : Finovate is the premier financial technology conference

Finovate is the premier financial technology conference FinovateEurope 2016 on @finovate https://t.co/3cHdWCaBbz pic.twitter.com/YsQHNQVYPi — Will Corry (@slievemore) January 16, 2016 http://europe2016.finovate.com/ Past Attendee Testimonials BANKS Finovate felt like stepping into the future of finance with genuinely innovative companies challenging conventional wisdom. - Aman Narain Standard Chartered Bank Finovate is the premier financial technology conference for [more ]
http://bit.ly/2367F08

RadiumOne eyes Nordic growth with new Norway office

Programmatic advertising specialists RadiumOne has continued its international expansion by opening an office in Norway, one of the world’s most advanced digital ad markets. The operation will be led by advertising technology veteran, Ketil Øye, who becomes RadiumOne’s Managing Director, Norway. During his 20 years in digital media, Øye has held senior business development roles [more ]
http://bit.ly/1n0Lp75

What the new EU data laws mean for multi-unit retailers

With the agreed reform set to arrive in the spring, what exactly will new EU data protection legislation mean for your marketing department? This spring, new EU data protection legislation is set to be passed after negotiations ended in December. According to Eurobarometer, two-thirds of Europeans say they are ‘concerned’ about not having complete control [more ]
http://bit.ly/1RTp07l

The CES Wrap-Up

CES wrapped up last week and I can say it was the best one I’ve seen in a decade. Three big stories jumped out this year: 1. VR. 2. Self driving cars. 3. AR. Inc Magazine (er Joel Comm) interviewed me after CES and I gave them the rundown: click here For the VR alone, like [more ]
http://bit.ly/1RToXIA

Bauer media and british video association promote video category with ‘#movieweekender’ campaign

Exclusive 11-week partnership to run across the KISS Network, Absolute Radio Network, Magic, heat and Empire First cross-industry campaign of its kind from the video category, promoting new release titles across Blu-ray, DVD and Digital HD Bauer Media has announced an exclusive six-figure 11-week multi-platform campaign with the British Video Association (BVA) and their home [more ]
http://bit.ly/1RTp07d

Events : Are you a UK / EU Search Marketing Professional?

Are you a UK / EU Search Marketing Professional? https://t.co/EjVo9g8M1D pic.twitter.com/Pb1kMU5wlO Will Corry (@slievemore) January 15, 2016 78% of #SEOs think that this year is going to be THE year for businesses. https://t.co/RQAFk5AAov via @bright_local pic.twitter.com/rUx8DZSQb4 SearchMarketingExpo (@smx) January 12, 2016 Don t waste your money! Here’s a method to identifying & cut low-performing [more ]
http://bit.ly/1TZPLGk

Win back customers throughout January with quality retail displays

January high street blues are a common concern for many retailers, with many people feeling the pinch after Christmas and cutting back on spending. Printdesigns is helping stores win back customers through the post-holiday season with a range of eye catching and affordable retail displays. Last year UK retail sales fell 0.3% in January from [more ]
http://bit.ly/1P3ZcGO

Laughter Spot : What time does a duck wake up? A: At the quack of dawn!

Q. What time does a duck wake up?  A: At the quack of dawn! Q: What do ducks get after they eat?   A: A bill! Many thanks to Richard Goard in Surrey for these gems
http://bit.ly/2039clo

New website claims it can find 'secret' flights that are 80% cheaper – Tripdelta

New website claims it can find secret flights that are 80% cheaper https://t.co/QB9tKPa1xq pic.twitter.com/oDOCNG1jDk Will Corry (@slievemore) January 14, 2016
http://bit.ly/202P8Q2

How to unlock the value of your video content – exclusive content download from theMarketingblog

Ramp named to the Visionaries quadrant Why? Unlike legacy video platforms, Ramp s next-generation video platform makes videos more discoverable, searchable and engaging for viewers. Ramp also natively integrates with content platforms of record like Microsoft SharePoint, leveraging existing user authentication, security, search and workflows and eliminating silos of video content. Explore this complimentary copy of the 2014 Magic Quadrant [more ]
http://bit.ly/1WbmERP

O&M London make a ‘Big Deal’ of Pizza Hut Delivery

Ogilvy & Mather London today unveiled a new integrated campaign for the January ‘Big Deal’ from Pizza Hut Delivery, the second major campaign following the hugely successful ‘Classic Crust’ campaign for Pizza Hut Delivery last year. Aimed at tempting take-away consumers to sample the new Pizza Hut Delivery January offer, the campaign breaks on national [more ]
http://bit.ly/1RnQYtj

Showcase your company, your brand and all your digital content from one single device

The stunning viewpoint smartphone & tablet solution is now available in a range of sizes to suit any application or budget. Configured exactly as the hand-held device you use every day, the Giant viewpoint model is available worldwide to hire & to buy in Giant iPhone, iPad and Giant Android smartphone & tablet versions.
http://bit.ly/1WaKgpG

Wix.com announces creative direction for #StartStunning Super Bowl Campaign featuring DreamWorks Animation’s Kung Fu Panda 3

New Campaign Features Kung Fu Panda Stars as they Power-Up their Business with a Stunning Web Presence Wix.com Ltd.  revealed today more details about the creative direction of its second Super Bowl spot that will air during CBS’ broadcast on 7th February 2016. Developed in collaboration with DreamWorks Animation, Wix’s #StartStunning campaign will feature characters [more ]
http://bit.ly/1WarTRP

NewVoiceMedia receives CUSTOMER Magazine Product of the Year Award

NewVoiceMedia announced today that TMC, a global, integrated media company, has named ContactWorld for Service as a 2016 CUSTOMER Product of the Year Award winner. ContactWorld for Service, a cloud customer contact platform which integrates seamlessly with Salesforce, was selected for its ability to revolutionise the way organisations connect with their customers worldwide, enabling them [more ]
http://bit.ly/1WarTRJ

Sun’s out – time to go bikini fishing

Bikini fishing girls
http://bit.ly/1J4CtrK

Fresh Relevance reaches 200 customer milestone

Fresh Relevance today announces that it has reached the 200 customer milestone.  Established in 2013, the company is based in Southampton with offices in London and a fast growing presence in North America. Today, Fresh Relevance boasts a diverse customer-base that includes Cottages4U, Emma Bridgewater, Euroffice, illy, Manilo.dk, Moss Bros, Sunuva, Thorntons, White Stuff and [more ]
http://bit.ly/1J4CtrG

BBC iPlayer, Yorkshire Tea and Dyson top list of the UK’s favourite brands

BBC iPlayer, Yorkshire Tea and Dyson top list of the UK s favourite brands https://t.co/wMyWvAkuEJ pic.twitter.com/ASorOwmz57 Will Corry (@slievemore) January 14, 2016
http://bit.ly/1SPz41P

PR : “These contributors are quite right that PR’s moment could be now” .. Ian McCawley, MD Acuity PR

Exclusive comment from Ian McCawley, MD Acuity PR PR has for a long time been held prisoner to the paradox that the industry is brilliant at proving its clients’ worth, while struggling to boost its own value in the marketing mix. That means a seat at the top table has been less attainable than is [more ]
http://bit.ly/1KdcQ2I

New research : Retail Industry to suffer from retreat of senior talent – Randstad Business Support

Large proportion of senior talent set to leave the workforce as baby boomers near retirement Retail sector to suffer huge losses: a quarter of employees are over the age of 50 Seven in ten (68%) retail employees say older workers are under societal pressure to leave the workforce at state pension age; 25% plan to [more ]
http://bit.ly/1J2MUMk

Vyke Launches Seedrs Crowdfunding Campaign to Help Revolutionise Mobile Voice Calling

Vyke (www.vyke.com) today announced a crowdfunding campaign with Seedrs (www.Seedrs.com/vyke) to raise £800,000 to help launch its new platform that will revolutionise voice calling in the same way that WhatsApp re-invented messaging. The Seedrs campaign will allow Vyke to change how people use mobile voice communications. The new Vyke platform will allow users to create [more ]
http://bit.ly/1UOxZG8

Why in-store services must improve as online trading grows

In today’s Internet Retailing newsletter we have the latest updates on Christmas trading not only from retailers including Debenhams, boohoo.com and House of Fraser but also from the British Retail Consortium. While some retailers have more upbeat results to share, the overall picture that is steadily emerging seems to be one of strong online sales [more ]
http://bit.ly/1Zkjj2M

IAB UK research reveals that 50% of marketers are buying mobile programmatically, yet understanding of programmatic is low

Editor Thought you d be interested in this IAB study of over 300 marketers doing mobile advertising which reveals that 50% are buying mobile inventory programmatically, however, nearly half have no/little knowledge of the discipline. In addition, location-based advertising is seen as the most exciting mobile opportunity. A study released today by the Internet Advertising [more ]
http://bit.ly/1PaCGFQ

Marketing : Native advertising, branded content, sponsored content. It’s the red hot front edge of digital media

All the latest fresh UK marketing news = courtesy of theMarketingblog Marketing engagement news you can use theMarketingblog //
http://bit.ly/1TTY8TP

The Giant iTab – their event app in Twitter action

To see more of us & the event App in action #ASK ME ABOUT THE DIGITECH BAR! #PCMAcl creative tech for #eventprofs pic.twitter.com/ooT6taCyvA — Giant iTab (@TheGiantiTab) January 11, 2016 Funzone #eventhire from @eventsecosse #giantangrybirds #photobooths #candycarts #XmasJumperDay is coming #eventprofs pic.twitter.com/12TB0m7d38 — eventsecosse (@eventsecosse) November 30, 2015 Article: Huawei announces pre-CES event to showcase [more ]
http://bit.ly/1JIdcDz

More of the Giant iTab and their event app in action

To see more of us & the event App in action #ASK ME ABOUT THE DIGITECH BAR! #PCMAcl creative tech for #eventprofs pic.twitter.com/ooT6taCyvA — Giant iTab (@TheGiantiTab) January 11, 2016 Funzone #eventhire from @eventsecosse #giantangrybirds #photobooths #candycarts #XmasJumperDay is coming #eventprofs pic.twitter.com/12TB0m7d38 — eventsecosse (@eventsecosse) November 30, 2015 Article: Huawei announces pre-CES event to showcase [more ]
http://bit.ly/1JIdcDz

See more of the Giant iTab and their event app

To see more of us & the event App in action #ASK ME ABOUT THE DIGITECH BAR! #PCMAcl creative tech for #eventprofs pic.twitter.com/ooT6taCyvA Giant iTab (@TheGiantiTab) January 11, 2016
http://bit.ly/1JIdcDz

MediaCom enters global emotion measurement partnership with Realeyes

The rise of measuring facial expressions/emotions to improve advertising is getting hotter. Following Apple s purchase of Emotient, here s the news that MediaCom is partnering globally with Realeyes to use emotion measurement tech to improve the quality and placement of its clients video ads. This is the first partnership of its kind for a media agency. [more ]
http://bit.ly/1PpjXqv

Are you taking more than £50k a month through PayPal? …. Tamebay

Tamebay write This week, it could well be worth taking a few moments to consider whether you’re getting the best Merchant Rates from PayPal for processing your payments. Especially if you’re taking more than £50k a month through PayPal. As you may be aware, if you’re taking more than £1500 a month through PayPal, you [more ]
http://bit.ly/1Pp5Ql6

NewVoiceMedia named best tech company to work for by leading investors

NewVoiceMedia, a leading global provider of cloud technology which helps businesses sell more, serve better and grow faster, has been recognised as a top technology company to work for by the European Breakout List. Compiled by Scott Sage, a venture capital investor focused on European tech start-ups, alongside other leading VCs including Chrys Chrysanthou (Notion [more ]
http://bit.ly/1neUzNv

Are you getting the best Merchant Rates from PayPal for processing your payments? – Tamebay article

Tamebay write This week, it could well be worth taking a few moments to consider whether you’re getting the best Merchant Rates from PayPal for processing your payments. Especially if you’re taking more than £50k a month through PayPal. As you may be aware, if you’re taking more than £1500 a month through PayPal, [more ]
http://bit.ly/1Pp5Ql6

Hometown London has launched a new global TV campaign for 888poker

Hometown London has launched a new global TV campaign for 888poker geared toward attracting recreational poker players to the brand. Casual players love playing for the thrill and fun of the game, rather than just for the win. Using this insight, Hometown developed a campaign which reflects this desire to play. Entitled “Live the Game,” [more ]
http://bit.ly/1SfsdQ5

Bidbetter Helps DCS Win ‘Tidy’ Tenders

Direct Cleaning Services (DCS) based in Corsham, Wiltshire provide their quality cleaning services to a wide variety of public and private sector organisations throughout the South West. Their contracts vary greatly in size and their customer-driven staff are dedicated to providing consistency of service to all their clients. Back in 2013, DCS were eager to [more ]
http://bit.ly/1SfsfHJ

Mind the gap – annual no trousers tube ride

No Trousers Tube Ride: Londoners mind the gap as brave passengers drop pants https://t.co/cX08V91uFl pic.twitter.com/EAM3JcKpZk — Will Corry (@slievemore) January 11, 2016
http://bit.ly/1RG4K96