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Showing posts from February, 2016

Time out reveals brand refresh

Time Out Group today revealed a refreshed visual identity for the Group and all its digital and media properties. The evolved identity includes new treatments for Time Out’s global digital and mobile channels, new City specific logos, new mastheads for the Group’s printed materials including the magazines, all online web and social channels, advertising and [more ]
http://bit.ly/1QfCk4o

Video: Marketers need to take a leap of faith

First, video is eating up the Internet. By 2019, 80% of all global internet traffic will be consuming video. If you think that sounds extreme, think again – twelve months ago it had already reached 64%. With consumers now spending more time watching digital media than they do TV, the rise of video is indisputable. [more ]
http://bit.ly/1LpHo7u

Head of digital operations services at amaze wins national everywoman in technology award

Leading digital marketing, technology and commerce consultancy Amaze, is proud to announce that its Head of Digital Operations Services, Amanda Follit, has won an Everywoman in Technology Award. At a ceremony in London’s Park Lane yesterday (23 February 2016), Amanda was revealed as the winner of the Digital Star category, a category that recognises one [more ]
http://bit.ly/1LpHo7r

What is Sales Pipeline management and what are the steps you can take to improve yours? … Special Download

STEP UP YOUR SALES PIPELINE MANAGEMENT PROCESS, HIT YOUR TARGETS AND WIN MORE DEALS What is Sales Pipeline management and what are the steps you can take to improve yours? Use our checklist: To measure past success and set objectives, Get visibility on progress and Ensure you hit your targets. Download it HERE >>>>>>
http://bit.ly/1UtpgLR

Sometimes two very different companies will partner up to boost a guerrilla marketing ad’s reach

Sometimes two very different companies will partner up to boost a guerrilla marketing ad’s reach
http://bit.ly/1UtpgLP

Control freak Chris Evans dictatorial behaviour on Top Gear

Control freak Chris Evans dictatorial behaviour on Top Gear set forced the new producer to quit and he did not want to hire Matt Le Blanc , show insider reveals Chris Evans s control freak behaviour reportedly forced Lisa Clark to quit It has also been claimed that he didn t want Matt Le Blanc as a [more ]
http://bit.ly/1TKZ9AN

A real Giant Phone will be on display at Confex from the team at TheGiantiTab

A real Giant Phone will be on display at Confex from the team at @thegiantitab, WOW! pic.twitter.com/Yzq7yXzWlx — Event Industry News (@EventNewsBlog) February 26, 2016 Hello @EventTechGuide. Can your viewers find us if they wanted to? pic.twitter.com/llcgVyiguj — Giant iTab (@TheGiantiTab) February 26, 2016 GiantiTab #wayfinders using @Showplans 3D mapping software will be guiding #eventprofs [more ]
http://bit.ly/1QlhWAh

“Influencer marketing and email tied for first place when marketers were asked for their most cost-effective online customer-acquisition channel”

Businesses are making a strong return from influencer marketing, generating $6.50 in revenue for each $1 spent, according to the latest poll from influencer marketplace Tomoson. The poll also found that influencer marketing is the fastest-growing online marketing channel, crushing other strategies like affiliate marketing, paid search, and display. Now you can get the influencing power of theMarketingblog [more ]
http://bit.ly/1QkL8Yd

Did you know that ‘influencer marketing’ is growing faster than organic search?

Businesses are making a strong return from influencer marketing, generating $6.50 in revenue for each $1 spent, according to the latest poll from influencer marketplace Tomoson. The poll also found that influencer marketing is the fastest-growing online marketing channel, crushing other strategies like affiliate marketing, paid search, and display. Now you can get the influencing power of theMarketingblog [more ]
http://bit.ly/1QkL8Yd

[Laughter Spot] … “He turns the statues into real people”

Two nude statues stare agonisingly at each other from either side of an entrance to a park, one female, one male. One day, very early in the morning, an angel comes down from heaven. He looks the statues up and down, and with a flick of his wrist, POOF! he turns the statues into real [more ]
http://bit.ly/1Qmx1hr

Have you got a great Blue Steel impression?

Via PR Examples To celebrate the release of Zoolander 2 Vue Cinemas is encouraging customers to show off their best Blue Steel impression in their pop up GIF booths in cinemas around the country. The competition where movie goers could win a cinema gift card promotes the new film with the launch of their website and  hashtags [more ]
http://bit.ly/1Qmx1hp

[ White Paper Download ] … Nearly 90% of companies believe that customer experience will be their primary basis to fight competition.

Download this White Paper According to Gartner s research, nearly 90% of companies believe that customer experience will be their primary basis to fight competition. Idomoo s Personalized Video Engagement Platform delivers 1:1 communication to the right target audience, meeting each customer s preferences and needs, creating long-lasting memorable customer experiences and tightening the brand-consumer connection. Download this White Paper to [more ]
http://bit.ly/1TDS83m

[Events] … New scientist announces launch of ‘New Scientist Live’

New Scientist, the world’s biggest science weekly, has announced the launch of New Scientist Live a unique four-day festival exploring how science, technology and engineering drive our economy, shape our culture and improve our lives. Taking place at London’s ExCeL Centre between 22nd – 25th September 2016, New Scientist Live will bring all aspects of [more ]
http://bit.ly/21mxQ4s

New scientist announces launch of ‘new scientist live’

New Scientist, the world’s biggest science weekly, has announced the launch of New Scientist Live a unique four-day festival exploring how science, technology and engineering drive our economy, shape our culture and improve our lives. Taking place at London’s ExCeL Centre between 22nd – 25th September 2016, New Scientist Live will bring all aspects of [more ]
http://bit.ly/21mxQ4s

[Laughter Spot] … Four married guys go to play golf

Four married guys go to play golf. After an hour, the following conversation took place: First guy: You have no idea what I had to do to be able to come out to play golf today. I had to promise my wife that I will paint every room in the house next weekend. Second guy: That s [more ]
http://bit.ly/1LJvRur

Doner London breathes new life into Geox with a global campaign directed by Rankin

Full service creative agency, Doner London, has unveiled an integrated multi-million euro global campaign for Italian footwear brand Geox – #startbreathing – repositioning them as a modern, emotionally engaging, premium lifestyle brand with breathable sole technology. The new creative, directed by world-renowned photographer and documentary-maker Rankin, launches on 29th February 2016 and will run across [more ]
http://bit.ly/1LJvRe5

Summer holidays in Spain set to be more expensive this year

Summer holidays in Spain set to be more expensive this year as Britons shun Egypt, Tunisia and Turkey over safety fears Experts warn that more holidaymakers are heading to Spain this summer Comes as interest in Egypt, Tunisia and Turkey has crumbled Last minute deals to Spain unlikely to exist this year one expert claims [more ]
http://bit.ly/1LJvPTk

[Events] … DMA challenges brands to re-connect with consumers on data

Data is at the heart of the modern economy, but recent press exposés have highlighted how companies are risking significant reputational damage by not taking responsibility for how they handle and source data. At today’s Data Protection 2016 conference, the DMA will call on brands and marketers to re-connect with consumers to build relationships based [more ]
http://bit.ly/1QBtefB

[Download] … Cadbury reaches 65% CTR rate and 33% conversion rate with a personalized video integrated campaign

Cadbury reaches 65% CTR rate and 33% conversion rate with a Personalized Video integrated campaign Who: Cadbury is one of the world’s largest chocolate producers and is a household name all over the world. Based in the UK, Cadbury’s chocolate and other confectionery products are sold worldwide. Problem: To create brand awareness while simultaneously introducing Cadbury’s new chocolate [more ]
http://bit.ly/1n14rd8

Condé Nast Britain Digital and FashTech partner for upcoming London Summit

Big data to predict 4th Oscar winner in a row? … Exponential

The company which successfully predicted the Best Picture Oscar winner in 2013, 2014 and 2015 – by analysing the web surfing habits of people with similar demographics to Oscar voters – today released its prediction ahead of Sunday’s 88th Academy Awards. Digital advertising specialist Exponential predicts The Big Short will win the Best Picture Oscar, narrowly [more ]
http://bit.ly/1XOMlZd

38% of marketers are missing out on revenue via transactional emails

Mailjet launches new feature to help drive ROI through transactional emails Research released today from leading European email provider, Mailjet has revealed that almost two fifths (38%) of senior marketers aren’t generating revenue from transactional emails. The research coincides with the launch of a new feature within Mailjet’s Passport, an intuitive product that now enables marketing [more ]
http://bit.ly/1Q3qMkR

Mobile now key channel for car-related browsing and buying, reveals eBay

Automotive plate change and bonus season signal a lucrative month for motors Brands should prepare for a spike in car-related browsing and buying this weekend, according to new data released today by eBay Advertising, which reveals that ebay.co.uk’s Cars, Motorcycles and Vehicles category saw a 24% rise in searches in the last three days of February last year, ahead of the March vehicle [more ]
http://bit.ly/1Q3qKte

Oscars Suffers ‘Unpredictable’ TV Viewership – Brits Most Likely To Catch Up Online

16% drop in US TV viewers last year, a six year low for the awards Brits unlikely to stay up late to watch the Oscars, short form videos will capture their attention Capturing the ‘second screeners’ on social media (70% of UK adults) now critical Dror Ginzberg, Co-Founder & CEO of Wochit said: “The Oscars, like many [more ]
http://bit.ly/1Q3qKt7

Can you nab a voucher through online chat? – Marks & Spencer gave 20 per cent off

The secret way to get discount codes when shopping online Two out of 10 retailers we tested provided codes through online chat Marks & Spencer gave 20 per cent off, while Schuh offered a 10 per cent code Other retailers told shoppers were to find discount codes or other ways to get money off If you ever [more ]
http://bit.ly/1oJ8fSd

[Laughter Spot] … A lesson in government : Changing the light bulb : What’s on the blackboard?

A Lesson in Government https://t.co/UAXHxV91r6 … pic.twitter.com/M8DnuzQanQ Will Corry (@slievemore) February 25, 2016 Changing the Light Bulb https://t.co/8iCpRpQ4NR … pic.twitter.com/6WkLiKtUo2 Will Corry (@slievemore) February 25, 2016 Lesson Learned https://t.co/GLvUmJARpn … pic.twitter.com/ArnGJpmdwu Will Corry (@slievemore) February 25, 2016
http://bit.ly/1WKqJfq

[Laughter Spot] …. “The one about the nun who fainted”

Graphic by Shutterstock
http://bit.ly/1QfJzdU

How to write catchy headlines and blog titles your readers can't resist

How to Write Catchy Headlines and Blog Titles Your Readers Can t Resist by @Corey_bos https://t.co/00w6AwlTIg pic.twitter.com/QMsK6PZFUi Will Corry (@slievemore) February 25, 2016
http://bit.ly/1Le9cLP

Three in Four Consumers Feel They Know More than the Store Associate

Over the past decade, the internet and smartphone revolution has changed the rules of shopping and presented retailers with the challenge of their lives as they strive to stay ahead of the digital curve. Whilst retail companies have focused much attention on honing their online offering, a recent survey of 2,000 UK consumers by Manhattan [more ]
http://bit.ly/1oHA3WX

Customer data to drive the majority of sales decisions by 2020

90% of businesses still feel they don’t have the most sophisticated approach to data and could increase sales by up to a third if their data was more accurate Businesses are increasingly aware of the revenue boosting potential of their data, with 79% stating that they see customer data driving most sales decisions by the [more ]
http://bit.ly/1QxWMdP

How using customer preferences increases consumer confidence

How can apparel retailers capitalise on rising consumer confidence to grow sales? Of course, there’s no magic bullet and every retailer will necessarily adopt multiple strategies – but there’s growing acknowledgement that leveraging explicitly shared customer choices and preferences can help organisations to grow revenues. The synopsis of a new report from analyst group Forrester, [more ]
http://bit.ly/1QxWK5L

Mini west end stars’ Disney video on YouTube hits 2million views as overall audience approaches 10 million

A group of talented child performers who specialise in covers of musical theatre songs are taking YouTube by storm, and their Disney medley mashup video has today hit the 2 million view mark. Twenty-three singers from Spirit Young Performers Company perform the medley, which features songs from films such as The Lion King, Aladdin, Beauty [more ]
http://bit.ly/1QxWMdN

Laughter Spot : “A machine that splits the pain between the mother and father”

A couple are rushing into the hospital because the wife is going into labor. As they walk, a doctor says to them that he has invented a machine that splits the pain between the mother and father. They agree to it and are led into a room where they get hooked up to the machine. [more ]
http://bit.ly/1TyyQwk

Research : Mother’s Day shoppers turn to mobile for last minute gifts

60 per cent of searches for Mother’s Day gifts take place on mobile phones Females make up for two thirds of searches related to Mother’s Day Sunflowers and peonies are the top petals of choice over the Mother’s Day period Bing Ads today releases insights into Mother’s Day, revealing almost two thirds (60%) of searches [more ]
http://bit.ly/1TyyQwg

Amazon plan to break into the UK online groceries market – infographic / Retail Vision

Amazon’s entry into the British retail grocery market: A Quick Look After Amazon Pantry, online retail giant Amazon is all set to shake up the British retail grocery market with the launch of its fresh grocery division, Amazon Fresh. According to the infographic below created by Retail Vision, the company is taking its latest endeavor [more ]
http://bit.ly/24oCOfS

Think when you search on LinkedIn … or better still, think before you search

Think when you search on LinkedIn … or better still, think before you search Mark White https://t.co/xnapq3WRhQ pic.twitter.com/lCW2eQPQD2 Will Corry (@slievemore) February 24, 2016
http://bit.ly/24or39m

Google to stop showing ads on right of desktop search results

A Google spokesperson has now confirmed that the search engine will be dramatically changing the way that desktop users see ads globally. As a conclusion to long-running tests that started in 2010, Google will be removing text ads from the right side of its desktop search results almost completely, placing ads only at the top [more ]
http://bit.ly/1Qw8bLo

Simba roars in UK’s over congested mattress market – John Lewis exclusive retail partner for start-up

Made.com, Lastminute.com, and Moshi Monsters backer Tom Teichman joins Simba as chairman. Other notable investors include all three Innocent Drinks founders (exited to Coca-Cola for $500m) and Sir John Hegarty, founder of global advertising giant BBH Why the excitement? The Simba team, benefiting from more than 30 years experience in mattress manufacture, having sold in [more ]
http://bit.ly/1Qw8aa6

One easy way to engage your readers …. Cronycle

Create and Share a Public Collection Cronycle  write We ve been monitoring how different types of content fare on social media and on email. We ve discovered public collections have a 68% improved click through rate on LinkedIn and a 25% click through rate on Twitter from our accounts. We ve also noticed that we get a higher [more ]
http://bit.ly/1Qw8bLj

Do you need more business? Let us help you / Resources for helping small companies grow

For most entrepreneurs here in the UK and abroad, business communities are the best options when it comes to improving profit margins and market base. Online directories like infoisinfo.co.uk have created an easier avenue for business men and women to market their ventures as well as help customers locate businesses within their locality in a [more ]
http://bit.ly/1PUZg93

Resources for helping small companies grow

For most entrepreneurs here in the UK and abroad, business communities are the best options when it comes to improving profit margins and market base. Online directories like infoisinfo.co.uk have created an easier avenue for business men and women to market their ventures as well as help customers locate businesses within their locality in a [more ]
http://bit.ly/1PUZg93

All pregnant women to be handed £3,000 for personal midwives

Midwives and doctors to help women make personal plan and access cash Overhaul to encourage women to have children at home or in smaller units Advised in review after Morecambe Bay mother and baby death scandal Review, published today, also admits smaller maternity units may close All pregnant women will be provided with maternity budgets [more ]
http://bit.ly/1QXpTaX

Wasserman undergoes rebranding initiative

Samsung reimagines the way moments are captured and shared with gear 360

Easily create, view and share 360-degree videos and images to enjoy a fully connected experience Samsung Electronics Co. Ltd today announced the Samsung Gear 360, a 360-degree camera that lets people easily create, view and share their favourite experiences through video and still image content. Gear 360 is designed for travel, major life events and [more ]
http://bit.ly/1Qx8xrm

Eight reasons why you need to rethink your email marketing campaign … Iain Lovatt, Blue Sheep and Blue Venn

Iain Lovatt writes When customers share their email address with you, they do so with a certain amount of trust: that providing you with it will benefit them in the future.
http://bit.ly/1oxng8V

Research : People are now increasingly comfortable using mobile devices to shop

BuzzCity report shows that customer experience on mobile is critical for success BuzzCity, the global mobile advertising network releases its latest quarterly report on consumer mobile purchasing trends. The study of global mobile users shows that people are now increasingly comfortable using mobile devices to shop, with nearly three quarters (69%) now browsing or buying on [more ]
http://bit.ly/1T10ZO2

Enjoy these ‘Great Laughter Spots’ from theMarketingblog

Enjoy these Great Laughter Spots from theMarketingblog var scitOpt = { keepImageFormatFromTopic: "yes", removeScoopItFont: "yes", nbPostPerPage: 6 };
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Convenience of mobile is key driver in the rise of mobile commerce

BuzzCity report shows that customer experience on mobile is critical for success BuzzCity, the global mobile advertising network releases its latest quarterly report on consumer mobile purchasing trends. The study of global mobile users shows that people are now increasingly comfortable using mobile devices to shop, with nearly three quarters (69%) now browsing or buying [more ]
http://bit.ly/1T10ZO2

“Traditional marketing talks at people. Content marketing talks with them” – Doug Kessler

Your own bespoke newsletter only £85 per issue https://t.co/ao3GWt9PA8 pic.twitter.com/GYb0fxAx8C — Will Corry (@slievemore) February 22, 2016 Create your own result driven bespoke newsletter http://www.bespokenewsletter.com/
http://bit.ly/1RWkhCS

Events / Shift London – all about altering the minds and business models disrupted by digital, and recognising the imperative need to transform.

Events Shift London Driving digital success @sewatch https://t.co/T0bg0uS9vE pic.twitter.com/HGMnakocWi — Will Corry (@slievemore) February 22, 2016 All the experts, analysts and geeks here at Search Engine Watch and ClickZ are very proud to present Shift, a new two-day event taking place at 155 Broadgate, London on 24 – 25 May 2016. Shift is all about altering the minds [more ]
http://bit.ly/1RWhlGe

SMX London 2016 15% discount – use this code WEBMARKETINGBLOGSMX

SMX London delivers all of the search engine marketing topics and trends you need to know to stay ahead of the curve whether you’re an SEM expert or just getting started. A Marketingblog Exclusive. Get an extra huge 15% discount – use this special code WEBMARKETINGBLOGSMX Begin Registration: Search Marketing Expo London 2016 [more ]
http://bit.ly/1T0cpBE

Video Laughter Spot : 10 jokes about doctor visits

Get enough old Jews together and they’ll no doubt joke about their visits to the doctor. We picked the best ones, so turn up your hearing aid and have a listen! Graphic by Shutterstock.
http://bit.ly/1L3ikmy

“7 ways to get more from your PPC campaigns” / exclusive download

7 Awesomely Advanced Ways to Get More From Your PPC Campaigns eBook. You can download it HERE >>>> If at any time you have questions while reading the eBook or would like to speak to a WSI digital marketing expert on evaluating your current marketing strategy, simply get in touch with us. » DOWNLOAD YOUR [more ]
http://bit.ly/1SJUTkF

Breaking : South African raider dashes Sainsbury’s hopes of grabbing Home Retail Group

Sainsbury s hopes of grabbing Home Retail Group (HRG), owner of Argos, have been hit by a last-minute £1.4billion bid tabled by a South African stores conglomerate. Steinhoff, which is 17 per cent owned by South African retail billionaire Christo Wiese, (pictured) has approached HRG with a cash offer believed to be worth 175p a share [more ]
http://bit.ly/21hxAAl

New : Giant iTab’s ‘Fresh’ Guide to UK Exhibitions, Conferences, Venues, Destinations and Services

Giant iTab will drive your event to success with this fresh guide to Exhibitions, Conferences Giant iTab s Fresh Guide to UK Exhibitions, Conferences, Venues, Destinations and Services var scitOpt = { forceBigSize: "yes", removeScoopItFont: "yes", nbPostPerPage: 8 };
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Latest news on the plan to relax Sunday trading laws

Rules on Sunday opening hours for shops in England and Wales are out of date and need to be relaxed, a group of 200 MPs and council leaders has said. In a letter to the Sunday Telegraph, they wrote that increasing spending on Sundays would boost job prospects and help shops compete with online firms. [more ]
http://bit.ly/1Ufroa0

Women for Women : “Top tips for women on public speaking”

Australian Jess Scully gives her top tips for women on public speaking Jess is the Festival Director of Vivid Ideas and Curator of TEDxSydney She says women should take risks to do what they are passionate about She wants more women to say yes to public speaking opportunities
http://bit.ly/1UfroqB

“Everything was funny, especially the monkey and his face and how he shaked his head”/ Video

As part of GEICO s It s What You Do series, the company says if you are a couple, you fight over directions, even if you re Tarzan and Jane. The couple swings on a vine to then stand high on a branch in the jungle. Jane, visibly frustrated, tries to ask a monkey for directions to the [more ]
http://bit.ly/1VuSzfk

Laughter Spot : “The nagging wife and her funeral”

Laughter Spot : 4 marriage jokes – Jack and his wife, pair of panties, your first husband and refusing to speak to each other

Laughter Spot : 4 marriage jokes. Here is the first one  Jack and his wife lived in Spain where the summers are very hot. He woke up one day when they were having a heat wave. As he stepped out of the shower he complained to his wife saying, “it’s just too hot to wear [more ]
http://bit.ly/1Q7sSBl

Listen up guys: There is nothing sexy about not being able to walk

MODERATE DRINKERS WANTED: HEINEKEN LAUNCHES GLOBAL RESPONSIBLE CONSUMPTION CAMPAIGN If you rush the “before”, you’ll miss the “after”. Stay within your limits to experience everything the night has to offer. Is that unachievable New Year’s resolution bringing you down? You know the one… where overnight you become a carb-free/debt-free/procrastination-free version of yourself who gets up [more ]
http://bit.ly/1Q7sSBh

Video : A French hunk, a rather desirable old Merc sports car and a Taylor Swift lookalike

Here’s a bit of Gallic fun for Yves St Laurent’s L’Homme fragrance from BETC Paris, featuring a French hunk, a rather desirable old Merc sports car and a Taylor Swift lookalike, who keeps putting clothes on while she’s waiting for fulfilment to arrive. But YSL makes clothes too. Directed by music vid ace Colin Tilley. [more ]
http://bit.ly/1XDBJfD

Laughter Spot : 21 awful jokes that are actually quite funny

21 Awful Jokes That Are Actually Quite Funny https://t.co/hbMPredydf pic.twitter.com/GcB1xDyEEY Will Corry (@slievemore) February 20, 2016
http://bit.ly/1Q7hAgA

London Fashion Week : “Twitter has become “so last season”

#LFW2016 : Social media stats from Greenlight Greenlight has been tracking social media mentions in the month leading up to London Fashion Week 2016, comparing it with the same period in 2015. Instagram will be more popular than Twitter in London Fashion Week 2016 There have been 5,602 Instagram posts using #LFW2016 in the month [more ]
http://bit.ly/1QPUSpw

Laughter Spot: 3 of the greatest jokes ever told

1.   Very, very fat man. Very funny. He had a joke: The other day I got out of the car and this little boy was walking by. He just stopped and he stared at me and he was like, Whoa. Then I was like, Boy, whatchu lookin at? Little boy was like, I can t [more ]
http://bit.ly/1TvTQov

How Barclays increased their e-mail opening rate by 106% – exclusive Marketingblog download

Barclays increases email open rate by 106%, exceeding the click-to-open benchmark by 593% Who:  Barclays is a global financial services provider with over 1,700 bank branches in the UK and additional offices in North America, Africa, and Asia, Problem: To create a more personalized banking experience, drive engagement, and uptake of loans. The Question: How to [more ]
http://bit.ly/1oR2Hop

Integrated marketing and design agency focuses on implementing new creative solutions

Lick Creative, part of visual communications specialists The Delta Group, has today announced a series of senior team appointments. This includes the promotion of Mark Sibborn to Deputy MD, as well as the expansion of the senior team with two further creative additions to Lick. Previously Lick’s Client Services Director, Mark Sibborn’s new Deputy MD [more ]
http://bit.ly/1SFX3Sr

Shortlist announced for World Media Awards 2016 – the first global awards to celebrate international content-driven advertising

The World Media Group, a strategic alliance of leading international publishers, can today reveal the shortlist for its World Media Awards from amongst the many entries that poured in from agencies and brands across the world, including Australia, Canada, China, Egypt, France, Germany, the Netherlands, Spain, the UAE and the UK. The shortlist for #WMAwards16 [more ]
http://bit.ly/1SFX3Sk

Movers and Groovers : Paul Frampton promoted to chief executive of Havas Media Group UK and Ireland

CEO of Havas Media and Managing Director of Havas Media Group UK, Paul Frampton has been promoted to Chief Executive of Havas Media Group in the UK and Ireland. This announcement follows the recent move of Pedro Avery to Global CEO of Havas Sports & Entertainment. As Havas Media Group’s UK MD, Frampton unified the [more ]
http://bit.ly/1PYg2Sz

Wow! – 439,759 people like this site – Bikini Fishing Girls

// Bikini Fishing Girls certainly gets likes - 439,759 at the last count I must go fishing in all the wrong places! All I run into is a bunch of crabby old guys!! Not exactly dating material To hell with the fish! Gimmi that girl  It s hard work giving fishing lessons. It s a burden I ll have to [more ]
http://bit.ly/1PYg2Sv

Alpha Century and Cunard set sail together

Today Cunard announces it has appointed Alpha Century as its lead creative agency. The appointment, which follows a competitive pitch, will see Alpha Century work with Cunard to elevate the brand whilst reaffirming its position as the ultimate luxury travel provider. Alpha Century will take ownership of the brand’s ATL campaign, digital creative strategy and [more ]
http://bit.ly/1PYg1xS

Events : World-famous cosmologist Lawrence Krauss’s Space Odyssey moves venue due to exceptional demand

The how to: Academy write Following the revelation last week by Lawrence Krauss (the renowned cosmologist) of the discovery of gravitational waves, we have received exceptional demand for his 2nd March lecture at the how to: Academy. As a result, we have moved to the larger venue of Conway Hall, and released a limited [more ]
http://bit.ly/1PYg1xN

Peugeot launches new Just Add Fuel campaign targeting millennials

Peugeot has launched a new social and online campaign for its Just Add Fuel insurance finance package aimed at helping young people who want to buy their first car. Just Add Fuel (JAF) is a deal where the owner pays a fixed low monthly fee, which includes insurance, three years’ warranty and road tax. JAF [more ]
http://bit.ly/1PYg1hx

VCCP Media insight: Why TV is important in taking your business to the next level

Last week, VCCP Media CEO, Catherine Becker, presented at the Thinkbox New To TV event discussing how TV is instrumental in taking businesses to the next level. There are a number of reasons brands should consider using TV – no matter their budget, and below are just a handful of those reasons.
http://bit.ly/1PYg2C7

25 killer ways to turn your website into an inbound marketing machine … special download

Whether you’re looking to build your first website, or if your existing site just isn’t getting the traffic or leads you were hoping for, you may wonder what it really takes to have a great website. Having a website alone isn’t the key to great results. Instead, it’s the ability. Your website has a hefty [more ]
http://bit.ly/1PYg2C2

This is the Burger King news we've all been waiting for

(function(d, s, id) { var js, fjs = d.getElementsByTagName(s)[0]; if (d.getElementById(id)) return; js = d.createElement(s); js.id = id; js.src = "//connect.facebook.net/en_GB/sdk.js#xfbml=1&version=v2.3"; fjs.parentNode.insertBefore(js, fjs);}(document, 'script', 'facebook-jssdk')); This is the Burger King news we ve all been waiting for Posted by The Daily Star on
http://bit.ly/1PYg1ht

25 killer ways to turn your website into an inbound marketing machine … special download

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Are these the sexiest films we ever did see?

the sexiest films we ever did see https://t.co/kPSd5GAwta pic.twitter.com/DlC2AaIFvc Will Corry (@slievemore) February 15, 2016
http://bit.ly/1SrnZoI

Marketing Toolkit : E-goi is the recommended tool of the week from theMarketingblog

Marketing Toolkit If you have up to 5001 contacts you don’t need to pay a penny to use E-goi. It s a no brainer. TheMarketingblog uses E-goi for their award winning newsletters http://www.e-goi.com/en/ Find out more about E-goi and their 5001 plan HERE>>>
http://bit.ly/1RECGnu

David Cameron has reportedly rejected the proposal for a sugar tax

A furious row erupted after it emerged that the Government could axe plans to introduce a sugar tax. Prime Minister David Cameron has reportedly rejected the proposal for a sugar tax of up to 20 per cent, and will instead use the threat of a levy to pressure companies into reformulating their products to reduce sugar [more ]
http://bit.ly/1ofoeXW

History in the making: Ronda Rousey, Ashley Graham & Hailey Clauson each score a SI Swimsuit 2016 cover

Ronda Rousey, Ashley Graham and Hailey Clauson star on 2016 SI covers https://t.co/qalyqClhCA pic.twitter.com/A0FKUxE0cC Will Corry (@slievemore) February 14, 2016
http://bit.ly/1ofocz9

Laughter Spot : “The one about the dumbest kid in the world”

A young boy enters a barber shop and the barber whispers to his customer. ‘This is the dumbest kid in the world. Watch while I prove it you.’ The barber puts a dollar bill in one hand and two quarters in the other, then calls the boy over and asks, ‘Which do you want, son?’ [more ]
http://bit.ly/1R2jfmi

SMX London May 2016 – Get an extra 15% discount – your special code is WEBMARKETINGBLOGSMX

SMX London delivers all of the search engine marketing topics and trends you need to know to stay ahead of the curve whether you’re an SEM expert or just getting started. A Marketingblog Exclusive. Get an extra huge 15% discount – use this special code WEBMARKETINGBLOGSMX Begin Registration: Search Marketing Expo London 2016 [more ]
http://bit.ly/1O95A8p

Laughter Spot : “The one about the husband after 20 years of marriage”

Graphic by Shutterstock
http://bit.ly/2121loz

PR : Find out more about Virgin Holidays’ PR stunt | Hotcow Experiential

Did you see Virgin Holidays  luxury tree house PR stunt? The Virgin family of brands, headed up by maverick entrepreneur Richard Branson, are known for doing things their own way, and being open to cool and exciting ideas. Virgin Holidays recently decided to put its marketing budget to good use  Virgin Holidays PR stunt | Hotcow [more ]
http://bit.ly/1QeaNDJ

3 essential ways to use content marketing for generating leads – exclusive download

Download this eBook HERE >>>> It’s all about the leads. It’s true. B2B marketers spend their day focused on generating enough of them to fill their sales funnel. But that’s not always an easy task. So how do today’s marketers fill the funnel? They use content marketing. Learn essential ways to use content to generate [more ]
http://bit.ly/1KMiQ8j

Gocompare.com launches with Affiliate Window

Comparison site Gocompare.com has launched with global performance marketing network Affiliate Window. Launched by a team of insurance experts in November 2006, Gocompare.com is one of Britain’s most popular comparison sites. With the move to Affiliate Window, the brand plans to diversify and automate their affiliate programme. Gocompare.com will use Affiliate Window’s market-leading reporting and [more ]
http://bit.ly/1PIMVlU

Giant iTab displays Giant Android Smartphone solution

ISE 2016: Giant iTab Displays Giant Android Smartphone Solution rAVe [Publications] https://t.co/V7EYvw6meb pic.twitter.com/pzkbMI9KXj Will Corry (@slievemore) February 12, 2016
http://bit.ly/1O7G5od

Capture and Mothercare partner to offer in-house customer marketing service to brands

Capture, the UK’s leading specialist retail media agency, today announced it has partnered with leading global retailer for parents and young children, Mothercare. Appointed to offer an in-house customer marketing service to supplier brands, Capture will be working to build joint campaigns that deliver mutual value for both brands and the retailer. “We’re on a [more ]
http://bit.ly/1o65Qjs

Rakuten Marketing Europe Ends 2015 with Double Digital Growth

Top brands including Ray-Ban, Cloggs and Coach choose leading omnichannel solutions provider to take care of their display advertising, affiliate marketing and attribution services. Rakuten Marketing closed Q4 2015 on a high, with strong growth from all three of its business units. The results mark the end of a very successful year for our affiliate [more ]
http://bit.ly/1o65Qjk

Carling launches £5,000 Holiday Getaway promotion

Three million packs with ten £5,000 holiday prizes on offer Carling today announced the launch of its latest on-pack promotion, offering consumers the chance to win one of ten £5,000 holiday prizes. The £5,000 Holiday Getaways promotion was designed by Carling to encourage consumers to make the most of their extended bank holiday weekend. The [more ]
http://bit.ly/1o65OrX

InSkin Media & Moat partner globally to tackle viewability of non-standard ads

Following their study in which two-thirds of senior agency and publisher execs said viewability guidelines were inadequate for non-standard ad formats (such as skins and wallpapers), InSkin Media has partnered globally with Moat to address the issue. Ad technology company InSkin Media today announced a global partnership with analytics firm Moat to help address the [more ]
http://bit.ly/1o65NnS

One bottle of very social champagne, the social team @ Hospitality & Catering News, are at it again

The regularity of our reporting on social media at B2B website Hospitality & Catering News might lead some to think we are receiving large quantities of champagne from them, sadly not the case. We monitor a number of social sites and this is one we find to be particularly ‘engaging’. We took a peek this [more ]
http://bit.ly/1o5KFOr

Video : Unilever’s Becel campaign adds more heart

Posted by: Stephen Foster We’re all bake off barmy these days following the worldwide success of the hit BBC show but Unilever brand Becel (Flora in the UK) and agency Mullen Lowe are mining the baking seam in an unexpected and rather dramatic way here. Mullen Lowe London has created an online series for Becel, ‘Baking [more ]
http://bit.ly/1PqGVQQ

Problems for TripAdvisor and Amazon – they are being probed over fake reviews

TripAdvisor and Amazon probed over fake reviews:   Watchdog launches review over fears customers are wasting money because feedback cannot be trusted Authority fears £23 million wasted online every year due to dodgy reviews Competition and Markets Authority reviewing evidence sites pay for posts CMA investigating sellers and businesses writing fake positive feedback Meddling sites [more ]
http://bit.ly/1PqGVAy

Teachers & Doctors: “Overworked & Underpaid” – Jonathan Pie has a go at Nicky Morgan

Video : Teachers & Doctors: Overworked & Underpaid . Pie has a go at The Education Secretary (Nicky Morgan), The Health Secretary (Jeremy Hunt) and The Prime Minister (Pig F**ker). One comment Totally bloody on ball!!! The government would like our education system to produce young adults who can t think for themselves so they can brain [more ]
http://bit.ly/1PqBkdg

Laughter Spot : Four married guys go to play golf

Four married guys go to play golf. After an hour, the following conversation took place: First guy: You have no idea what I had to do to be able to come out to play golf today. I had to promise my wife that I will paint every room in the house next weekend. Second guy: [more ]
http://bit.ly/1PqBi5h

Crowdfunding press release mistakes

5 Deadly #Crowdfunding Press Release Mistakes by @josefholm on @krowdster https://t.co/RAGd1PgBwU pic.twitter.com/qV4ZLMlxCe Will Corry (@slievemore) February 12, 2016
http://bit.ly/1Lkepwx

Events : Online Conversion Rate Optimization Conference | Conversion World 2016

Online Conversion Rate Optimization Conference | Conversion World 2016 https://t.co/ns6n2p1Q8A pic.twitter.com/3vBQzIsCWA — Will Corry (@slievemore) February 11, 2016
http://bit.ly/1LjH84z

Events : 20+ Conversion Rate Optimization experts in one place where everyone has easy access to – the internet

Attending conferences is fun. You learn a lot and you get to meet some great people and expand your network. However, attending conferences isn’t a cheap affair. You have to pay for travel, accommodation and food. Not to mention, time off work and time to catch up with work. If you have family commitments, it [more ]
http://bit.ly/1LjH9Ft

Sky Q to launch with ground breaking advertising campaign

Sky will break new ground with a visually spectacular advertising campaign for the launch of Sky Q, the next generation home entertainment system.  The campaign is the biggest and most ambitious in Sky’s 27 year history and will roll out in the UK and Ireland from 12 February 2016. An arresting campaign, produced by creative [more ]
http://bit.ly/1ouT0vB

JCDecaux wins the Bus Shelter advertising contract for Kensington and Chelsea

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today that it has been awarded the Bus Shelter advertising contract for the Royal Borough of Kensington and Chelsea. This 15 year contract previously held by Clear Channel, was awarded following a competitive tender process and includes the provision, installation, maintenance and [more ]
http://bit.ly/1ouT2ni

Infographic : Marketers must be ‘smarter’ & more ‘last-minute’ to halt waning interest in Valentine’s

A study by RadiumOne shows waning interest and an over-commercialisation of Valentine s Day which means marketers need to be smarter and more last-minute about campaigns particularly as consumer research and purchasing tends to peak in the last few days. It includes 3 key tips to address these issues.   Accompanying infographic. 2.5 million fewer people [more ]
http://bit.ly/1ouGKvc