MEC’s Sugar Accumulator wins D&AD pencil

Leading media agency MEC (mecglobal.co.uk) has won a D&AD pencil for its ground-breaking public awareness campaign encouraging people to reduce their sugar intake. As part of MEC s work with Public Health England, the agency created the Sugar Accumulator, a tool that uses a traffic light system to tell people how much sugar is in the [more ]
http://bit.ly/232T1nv